Creative Leader | Writer | Belief Merchant 

A passionate, 'full stack' marketing lead with experience at every stage of the marketing process: from research to brand strategy, marketing planning to creative execution I have helped create and manage campaigns for world leading brands.

Working in London, New York, LA and Vancouver he has created 100’s of national and international marketing campaigns for popular brands like Nike, IBM, Perrier and Adidas, New York Times, HSBC, Starbucks and the Vancouver Whitecaps. Along the way, he got to work with celebrated ad agency brands like Ogilvy , BBH, CrispinPorter and DDB, with some of the world’s most talented writers, designers and brand strategists. 

He has spent his career challenging conventions and bending rules, winning praise, new business and awards along the way. In fact, Jason co-founded a sustainability brand consultancy called Ci that was described as: 

“One of the most innovative think tanks in the global marketplace today. The company's strategic thinking and insights concerning environmental sustainability and corporate social responsibility, personally helped shape my outlook prior to an address that I made at the Davos international congress."  -- David Droga, Chairman Droga5

Jason is available for project work and open to discussing select permanent opportunities.

Specialties: Vision, architecture & positioning development, brand strategy, change management, audience analysis, market analysis, advertising & design, content strategy, content creation, creative direction and copywriting and SEO.

M: 087 372 6388        E: jspmccormick@gmail.com

WORK EXPERIENCE:

Jason has helped develop 100+ thought leading brands, including: 

Nike Inc USA, Adidas Innovation Team USA, The North Face, The Ethical Funds Company, Novex Couriers, LightHouse Sustainable Building Centre, UBC, SPUD organic delivery, Portfolio21, WorldChanging and Terasen Gas.  IBM, Perrier, Motorola, BostonGlobe, American Movie Classics, American Express. Pacific News Group, Telus, BCLC, Vancouver Whitecaps, Ethical Funds, Sauder School of Business, BC Ferries, Rogers Video, multiple Real Estate projects, Mission Hill Wineries, So Nice organic soy milk, Gateway Computers, Bertolli Pasta Sauce, Fine Living Network, Universal Vivendi game titles, RoundHouse Pizza, BC Nurses, PNE, Whistler Blackcomb, BCIT, London Drugs, Dairyland, Westminster Savings, Whitespot restaurants, WCB, Playland, Yoohoo Chocolate Drink, The Village Voice and Crunch Fitness. Utility Source Inc, UBC's Clean Capital media initiative, Road 13 Vineyards, Tinhorn Creek, RGL Holdings, Save-On-Foods, Dept of Wild Salmon, Yakima Valley Farm Workers Clinic. PUMA USA, Red Truck Beer, Klean Kanteen, Fairmont Hotels, Lundin Foundation, Nature’s Path Foods, Bombardier... 

EDUCATION:

LLB Law (Honours) University of Hull (UK)

AWARDS:

Communication Arts, London International, Aerial Radio Awards, Graphis, Athena, Andy’s, Lotus Awards and The Effies.

SPEAKING ENGAGEMENTS: 

Multiple public presentations including AIGA’s Future of Design and Green Marketing conferences.